Digital & Performance
Paid Media Specialist
More Than Running Ads
We're not looking for someone who simply knows where to click.
We're looking for someone who's curious about why campaigns work.
At TwoMedia, paid media is a blend of strategy, creativity, data and continuous optimisation. We believe every campaign should have a clear purpose, every budget should work harder, and every result should lead to a better decision.
You'll be joining a team that loves solving problems, testing ideas and constantly improving the way we work. You'll learn from experienced strategists and performance marketers, but we'll also expect you to think for yourself, ask questions and bring fresh perspectives to the table.
If you're naturally analytical, enjoy learning, and get excited by improving performance one optimisation at a time, we'd love to meet you.
The Role
As a Junior Paid Media Specialist, you'll support the planning, execution and optimisation of campaigns across multiple digital platforms.
You'll work alongside our Head of Digital & Performance and the wider team to build, monitor, optimise and report on campaigns for a diverse range of clients, from automotive and retail to fashion, lifestyle and B2B.
This is a hands-on role where you'll be trusted with real responsibility from day one, while receiving the mentorship and support needed to continue growing your skills.
The digital landscape changes quickly. We're looking for someone who enjoys keeping up.
What You'll Be Doing
- Build and manage paid media campaigns across multiple platforms.
- Monitor campaign performance and make optimisation recommendations.
- Assist with media planning and budget allocation.
- Prepare client performance reports and extract meaningful insights.
- Conduct audience, keyword and competitor research.
- Test creative, copy and targeting variations.
- Support conversion tracking and campaign measurement.
- Collaborate with designers, copywriters and account teams to improve campaign performance.
- Stay up to date with platform changes, new features and industry trends.
- Explore AI tools and automation to improve campaign efficiency and reporting.
What We're Looking For
- 2-3 years' experience running paid media campaigns.
- Agency experience is highly advantageous.
- Experience building, managing and reporting on live campaigns.
- Strong analytical and problem-solving skills.
- Comfortable working with numbers and interpreting data.
- Excellent attention to detail.
- Good communication and presentation skills.
- Strong organisational ability and time management.
- A genuine desire to learn and continuously improve.
Technical Skills
You should have working experience with:
- Google Ads (Search, Performance Max, Display, YouTube)
- Meta Ads Manager
- LinkedIn Campaign Manager
- Google Analytics 4 (GA4)
- Google Tag Manager (advantageous)
- Looker Studio
- Google Keyword Planner
- Microsoft Excel or Google Sheets
Experience with the following would be highly advantageous:
- TikTok Ads Manager
- Microsoft Advertising (Bing Ads)
- Google Merchant Center
- Meta Events Manager
- Conversion tracking implementation
- UTM tracking
- CRM integrations
- ChatGPT and AI productivity tools
- Supermetrics or other reporting platforms
Google Ads and Meta certifications will be viewed favourably.
Bonus Points
Not essential, but we'd love to see experience with:
- Automotive campaigns.
- Lead generation campaigns.
- eCommerce advertising.
- Google Merchant Center and Shopping campaigns.
- Basic SEO understanding.
- Landing page optimisation.
- A/B testing.
- Basic copywriting or creative briefing.
- Familiarity with HubSpot, Salesforce or other CRM platforms.
Culture Fit
Paid media isn't always glamorous.
Some days you'll launch campaigns. Other days you'll spend hours digging through data trying to understand why one audience outperformed another or why a conversion rate dropped by 2%.
We enjoy that challenge.
We're looking for someone who:
- Is curious by nature.
- Takes ownership of their work.
- Asks thoughtful questions.
- Doesn't panic when campaigns need fixing.
- Learns quickly from mistakes.
- Is dependable and well organised.
- Works well with creatives, strategists and clients alike.
- Shares knowledge and celebrates team success.
- Wants to become genuinely excellent at their craft.
You'll receive guidance and mentorship, but we won't hold your hand. We value people who take initiative, look for answers and aren't afraid to suggest a better way of doing something.
We're an office-first agency because we believe collaboration accelerates learning, especially early in your career. We value flexibility where it makes sense, but we also know that sitting alongside experienced people, asking questions and solving problems together is one of the fastest ways to grow.
Why TwoMedia?
This is an opportunity to build your career alongside people who genuinely care about doing exceptional work.
You'll work across ambitious local and international brands, gain exposure to multiple industries, learn from experienced digital specialists, and develop the strategic thinking that separates good media buyers from great performance marketers.
If you're looking for more than just another paid media job, and you want to become part of a team that's always learning, always improving and always pushing for better results, we'd love to hear from you.